Jelke
Creatief Strateeg
An Apple A Day was born from a deep passion for our craft and the belief that clients deserve the very best. Strategy and creativity at the highest level, focused on one thing: the growth of your brand.
We saw the need for an agency that genuinely works as a partner, where quality comes first and every client gets a personal, tailored approach. Not a factory, but a boutique with a select team of experts fully committed to your challenges.
For project delivery we team up with partners who fit the specific objective and lead on quality in their field. That is how we provide you with a unique, fitting and original offering.
We don’t believe in a one- size- fits- all team, but in a custom- built network of experts for every unique challenge.
A name with a story
Our name plays on the old saying, “an apple a day keeps the doctor away.” Working with us keeps your brand healthy. It also says something about how we see brands in the first place.
To us, a brand is an apple tree. It starts as a seed that needs to root: a product or service with a solid foundation. Give it the right nutrition, light, water and the occasional pruning, and it grows into a strong tree that carries a full harvest.
Undivided focus
For each product-market combination we choose a single client. That exclusivity keeps our focus sharp and your strategy entirely yours, with all our knowledge and attention going to your brand.
Good work 
starts 
with a 
sharp strategy
Meet the team
Desiré
Corporate communication
Michelle
Project manager
Willemijn
Art Director
Konstantin
Digital & AI Specialist
Milan
Designer & Developer
Stern
Freelance film production
Frequently asked questions
We are a strategic marketing and communications agency for complex markets: healthcare, pharma, healthtech, finance and other regulated sectors. We support organisations with strategy, concept development, content and campaigns always backed by deep sector knowledge and a clear understanding of the regulatory landscape that comes with it.
English and Dutch. For campaigns with a broader rollout, we collaborate with certified translators and local professionals.
Yes. We are insured through Hiscox with professional liability coverage (€1.25 million per claim), business liability coverage (€2.5 million per claim) and additional cyber coverage. Coverage can be extended where needed.
Both. Strategy and creative concepts are where we make the difference, and the execution that follows makes it visible. If a brand strategy or international brand guidelines are already in place, we get more out of them than has been drawn from them so far. Strong ideas often emerge precisely within a framework.
It starts with a story and a concept. Online and offline both grow out of the same idea, so that anyone who encounters your brand in different places is left with the same impression. That coherence can be built, and its effect can be measured.
Online, our strength is in targeted reach. Geofencing, social advertising by job role, lead generation, email flows and retargeting. Which mix works depends on who you are trying to reach. All the data comes together in a clear dashboard, so it stays visible which route is working and where the budget delivers most.
Offline is about being present at the moments that matter. A stand at a trade fair, a personal story, or material people take away at the point where it is actually useful.
Contact us
We specialise in translating complex products into messages that truly land. We make the clinical human, the technical tangible, and the abstract recognisable.